BRANDING DESIGN & PHOTOGRAPHY
sunday golf
Creative Direction
Art Direction
Branding Design
Identity Design
Email Flow Design Suite
Website Design
Lifestyle Photography
Product Merchandising
For Sunday Golf, our goal was to create an inclusive golf brand "fore" everyone, focusing on fun and shared memories rather than perfect swings or high scores. Our creative direction embodied this ethos, starting with a custom script wordmark designed to highlight "SUNDAY" with a playful yet balanced style. This distinct wordmark, featuring a unique "golf" font subtly integrated, perfectly captures the brand's fun-loving spirit.
Building the Sunday Golf identity has been a memorable journey, with a standout moment being the logo's appearance on physical products, significantly boosting brand recognition. Establishing a strong brand foundation has been crucial to their customer loyalty and trust, and we are excited to continue developing creative assets for their ongoing success.